YourCarParis

The brief

YourCarParis is a Paris-based brand creating premium 1/18-scale miniature car frames, handcrafted with Parisian artisanal savoir-faire and marketed as the perfect gift for car enthusiasts. As their communication agency, we accompanied YourCarParis on its full content strategy, from product photography capturing the detail of each piece, to reels built for social engagement, to landscape-format videos showcasing the atelier and craftsmanship. Every asset was designed to stay true to the brand's identity as a luxury, collector-grade object, bringing its passion for automotive culture to life for enthusiasts and collectors alike.